The famous restaurant chain in KSA. Collect 1 Neqaty point for every SAR 5 spent
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Annual Report 2014
Ever since inception, Mobily has had a very clear vision of what we seek to achieve and how we will turn that vision into reality. The results over the intervening years speak for themselves, not least in 2013.
We increased net profit by 11 percent to SR 6,677 million and total revenues by 7.0 percent to SR 25,191 million. Earnings per share rose from SR 7.82 to SR 8.67, and shareholders' equity from SR 20,905 million to SR 23,963 million.
Year 2012 is another prosperous year for Etihad Etisalat (Mobily) where total revenues reached SR 23,642 million, as compared to SR 20,052 million for the previous year, an increase of 18%. EBITDA increased to SR 8,591 million in 2012 compared to SR 7,454 million in year 2011, an increase of 15%, and with the continuing increase in the sales of smart phones, which carry thin margins, the EBITDA margin was 36%, compared to 37% for 2011. Net profit for the full year amounted to SAR 6,018 million, as compared to SAR 5,083 million for the same period last year, with a growth of 18%. Gross Profit for the full year amounted to SAR 12,034 million, as compared to SAR 10,326 million for the same period last year, with a growth of 17%. Operating income for the full year amounted to SAR 6,192 million, as compared to SAR 5,305 million for the same period last year, with a growth of SAR 17%.
Etihad Etisalat (Mobily) total revenues for the fiscal year ended December 31, 2011 (Twelve months) reached SR 20,052 million, as compared to SR 16,013 million for the previous year, an increase of 25%. EBITDA increased to SR 7,454 million in 2011 compared to SR 6,165 million in year 2010, an increase of 21%. Net profit for the 12 months amounted to SAR 5,083 million, as compared to SAR 4,211 million for the same period last year, with a growth of 21%. Gross Profit for the 12 months amounted to SAR 10,324 million, as compared to SAR 8,783 million for the same period last year, with a growth of 18%. Operating income for the 12 months amounted to SAR 5,305 million, as compared to SAR 4,355 million for the same period last year, with a growth of SAR 22%.
The year was characterized by intensive competition yet Mobily’s performance was outstanding. We have continued to show exponential growth with our net profit up about 40% on last year. In addition, we declared an annual dividend for the 2010 financial year of SAR 2.00 per share compared to SAR 1.25 for the previous year, and announced semi-annual dividend distribution effective 2011. Our Board of Directors approved the five years plan - Known as GED for Growth, Efficiency and Differentiation. We added significant products and services into the market and expanded the scope of our broadband and business product offerings. The strong company performance, our people’s commitment as well as the solid financial and network foundations that have been laid down since inception will carry Mobily forward along the same successful path that we had in the past.
Mobily growth continued unabated despite the global financial crises, which persisted during the year and intensive competition in the telecom sector. Gross revenue, at SAR 13.06 billion (US$ 3.48 billion), was up 21% on the previous year’s SAR 10.79 billion (US$ 2.87 billion) with an EBITDA margin of 37.04% as a result of the growing contribution of higher margin data revenue and improved efficiencies. We ended the year with a net profit of SAR 3.01 billion (US$ 804 million) compared to SAR 2.09 billion (US$ 558 million) during 2008 - up 44%.
Mobily will maintain its position as a leader in the mobile broadband segment in the Kingdom through the introduction of new and innovative services and products.
Mobily has fared remarkably well over this period. A record net profit of SAR 2.09 billion (US$ 557 million) was achieved which represents a 52% increase over the 2007 figure of SR 1.38 billion (US$ 368 million). Gross revenue during the year grew to SAR 10.7 billion (US$ 2.8 billion), an increase of 28% compared to 2007.
Going forward, we face the future with confidence; particularly as a result of the substantial investment we have made in acquisitions and in our SAR 9.8 billion (US$ 2.6 billion) capital expenditure with an infrastructure that covers more than 96% of the population with approximately 70% having access to broadband services.
Once again Mobily has produced a set of outstanding results reflecting as before, the strength and ability of the board, management and staff. The company’s revenues surged to SAR 8440 million(USD 2250 million) an increase of 44.4%. EBITDA was SAR 2947 million(USD 786 million)- up 47% from last year.
This trend in the company’s performance is expected to be maintained as it continues to benefit from the growth in the kingdom’s telecom sector.
Mobily closed 2006 on a high note, having exceeded performance goals and prepared the way for the next stage of dynamic growth. Within 18 months of being licensed as Saudi Arabia's first 3G and second GSM service provider, Mobily has transformed the Kingdom's inter-connectivity and access to the world at large. Market take-up of mobile phones was running at about 40 per cent before Mobily's entry in may 2005. At the end of 2006, market take-up had grown to over 70 per cent, with Mobily securing just over six million subscribers.
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